Co-creating lower back pain 'super gods'
Lower back pain is both debilitating and widespread. It is estimated that 2.5million people seek help from their GP every year and to cost the NHS £5bn a year. The Health Innovation Network (HIN) has set out a 12-month programme to improve people’s lower back outcomes. Sam Hudson and Fay Sibley explain why they asked Partners in Creation to run an Action Based Co-creation (ABC) workshop to ground their programme in the lived experience and needs of people with lower back pai
A new customer journey for bowel screening
Persuading people to come along for health screening can be tricky, especially when the test you’re offering is not universally understood and involves them doing something slightly squeamish. This was the situation facing St Mark’s Hospital in North West London, while inviting the over 55s to attend for the bowel scope screening test. The test involves looking at the bowel with a camera to examine it for polyps and other early signs of cancer. If found the polyps can be easi