NHS bowel scope uptake boosted by a fifth through intervention developed by Partners
Bowel scope screening increased by more than a fifth (21.5%) when people were sent additional reminders developed by Partners in Creation and University College London (UCL) addressing people's common concerns around screening and bowel cancer. Partners in Creation qualitative research and co-design techniques identified how best to address people's barriers to cancer screening. Specifically, theory-based materials (designed according to principles put forth by the Behavior C
"Nothing about us, without us, is for us"
Collaboration with staff and the people that organisations serve leads to better products, services and culture change. Co-creation; Co-prod
